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The retail MVNO: 3 steps to customer loyalty

05 January 2017

Customer loyalty is dead. Or so we are told, with the cause of this demise often blamed on the almost endless choice consumers now face as a result of their constant connectivity. But is it really true? Apparently not, according to a survey by Facebook IQ (1), which found that 77% of consumers return to the same brands again and again, with 37% identifying themselves as ‘brand loyalists’.

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What is an MVNO? The definitive guide to Mobile Virtual Network Operators

09 November 2016

 If you’re new to telecoms, your head is probably spinning with all the jargon. Ours is a highly fragmented business, with lots of different layers playing their part. And each has its own terminology. So what is an MVNO? Read our complete MVNO definition.

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Avoiding bill shock with telecoms selfcare

23 September 2016

What’s the first thing you do when your international flight lands? If it’s not unclipping your belt, jumping up and grabbing your bags from the overhead locker whilst the plane is still taxiing to the gate, then chances are it’s turning on your mobile phone to receive a message from your network, welcoming you to another country and advising you just how expensive it will be to use your mobile phone during your trip.

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Retail MVNO strategy: 5 questions you should be asking

16 August 2016

Five questions to evolve your MVNO strategy from voice to data profitability

There was a time when mobile was so fresh and new that you could just sell voice minutes and gain market share. Indeed, the first MVNOs brought cool handsets and mobile coverage to completely new audiences. 

But that’s all changed.

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The 6 reasons retailers should start an MVNO

17 May 2016

Whether you’re working for a seasoned retail MVNO (or VNO – if you’re already offering some consumer services like home phone or broadband) or a retailer who hasn’t yet decided to launch its own MVNO offering, this blog will take you through some of the considerations you may not yet have thought about… and we won’t even mention mobile category revenue!

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Enterprise mobility and the service provider opportunity

19 April 2016

Mobile enterprise presents a huge opportunity for service providers. A recent research report(1) by STL Partners, found that less than half of enterprises have no formal enterprise mobile strategy or mobile device management (MDM) solution in place.

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New ideas for tariffing – the third way

18 April 2016

For CSPs looking to generate strong sources of revenue in the future, then they should look no further than the way in which subscribers pay for their services. As subscribers move from prepaid to postpaid, it seems that the prepaid model will soon bite the dust. But there might be a third way, one that will offer the best of both worlds to both subscribers and digital service providers.

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Can retail MVNOs give supermarkets a better handle on their baskets?

07 March 2016

On January 15th, the “Mobile by Sainsbury’s” service closed its doors. It’s the latest and by far the highest profile brand MVNO to shut down – previous closures like Family Mobile, carried by EE, have been niche plays rather than household names. Sainsbury’s service was a joint venture with Vodafone and, with 150,000 subscribers, common wisdom is that Vodafone was unhappy with customer numbers.

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Digital impact to end the reign of pre-paid, post-paid dinosaurs

03 February 2016

Back in 2012, the UK mobile market passed something of a milestone: the number of subscribers on postpaid plans finally outnumbered their pay-as-you-go counterparts.

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Zero Rating - Thanks for Nothing

07 December 2015

Open internet campaigners are up in arms over the EU's recent vote to allow zero rating, but is it really the risk to net neutrality they might think?

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